There is always a reason to send business greeting cards. Company administrators can prepare for these occasions, like client birthdays and holidays, by having some cards on hand. Not sure what to look for when ordering? Read on.

Know your budget

How many people are you planning on sending a greeting card to? Use this number to determine a per-card cost you are willing to spend. Knowing your budget is crucial for establishing a price range of cards you can peruse. Also consider the cost of envelopes, stamps and the time that goes into hand addressing each and every card.

Follow your color scheme

Every business has a style guide that informs texts and color choices for business communication. The logo is based off the color scheme and provides opportunities for cohesive marketing when the proper hues are used. Look for business greeting cards that have similar lettering and colors to your business guide. If your logo has crazy neon tones that you can’t find in a pre-made option, creating custom business greeting cards may be your best bet.

Consider going custom

If you want to personalize business greeting cards, the best way to do so is with custom options. You can use your company name and contact information, and even include a personalized greeting with digitized signatures to make the card-sending process easy and quick. With custom cards, you can also add customer addresses to the envelopes so you don’t have to hand write everything. Also, look for self-sealing envelopes – no more tongue paper cuts necessary.

Use the right file type

Custom greeting cards offer a variety of benefits, including the opportunity to include your business logo or photos on the card. To make the creation process easy, read the instructions when formatting your image or logo. Adhere to the requested file type and work with your graphics team to make the perfect image that represents your business. You may also add your business logo or signatures to a pre-made card, so follow the uploading instructions to ensure you’re using the correct format for these images as well.

Order free samples

There’s nothing quite like having the card in your hand to get a better feel for the design. That’s why Brookhollow offers card samples. Head to our website to view available business greeting card options and have several samples sent to your office. This way, you can easily share the options with other staff members to decide which one best suits your needs.